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  • July 10, 2026

    The Goodness of Hemp Act: Why Federal Clarity Matters for Cannabis and Hemp Brands

    What I find most compelling about the Goodness of Hemp Act is the “consumer safety mandates: age gating, clear labeling guidelines, rigorous testing and transparency, and more.” That clarity sounds simple. But clarity is exactly what the industry needs. In a recent client conversation we were discussing warning statements — as a brand operating in…

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